{"id":7541,"date":"2020-08-27T12:52:05","date_gmt":"2020-08-27T10:52:05","guid":{"rendered":"https:\/\/ditech.media\/?p=7541"},"modified":"2020-08-27T12:52:05","modified_gmt":"2020-08-27T10:52:05","slug":"rosa-elena-torres","status":"publish","type":"post","link":"https:\/\/ditech.media\/wdw\/vsmmic\/rosa-elena-torres\/","title":{"rendered":"Rosa Elena Torres"},"content":{"rendered":"<blockquote><p><span style=\"font-weight: 400;\">Digital Marketing Specialist at Matrox, Canada<\/span><\/p><\/blockquote>\n<p><span style=\"font-weight: 400;\">I am a Peruvian based in Canada with over 7 years of work experience. Having worked for multinationals and mid-sized companies such as Sony Music and RPA Advertising in the United States, Bosch Home Appliances in Peru, I am specialized in digital marketing strategies, content creation, social media and digital analytics.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">I am currently working at Matrox in Montreal where I am involved in the implementation of digital strategies and paid search campaigns.<\/span><\/p>\n<blockquote><p>Session: <span style=\"font-weight: 400;\">Tips &amp; Techniques for generating content for a blog<\/span><\/p><\/blockquote>\n<p><span style=\"font-weight: 400;\">Content generation is important to engage our audience and even more now in times of COVID that has led to a change in content consumption. However, sometimes it is difficult to come up with new ideas. In this session, I will share some tips that any entrepreneur or business can follow to get content ideas that are relevant for their target audience and industry. I will also show how to use some free tools that can help us to expand our ideas.<\/span><\/p>\n<h3><strong>Learning outcomes:<\/strong><\/h3>\n<ul>\n<li><span style=\"font-weight: 400;\">Learn why is it important to have a blog<\/span>.<\/li>\n<li><span style=\"font-weight: 400;\">Gain an understanding of best practices for content creation<\/span>s.<\/li>\n<li><span style=\"font-weight: 400;\">Discover tools that help with content generation<\/span>.<\/li>\n<li><span style=\"font-weight: 400;\">Learn how to promote your content using social media<\/span>.<\/li>\n<\/ul>\n<blockquote><p>Additional information and Video &amp; Social Media Marketing International Conference programme \u2013\u00a0<a href=\"https:\/\/vsmmic.com\/schedule\/\" target=\"_blank\" rel=\"external noopener noreferrer nofollow\" data-wpel-link=\"external\">here<\/a><\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>Digital Marketing Specialist at Matrox, Canada I am a Peruvian based in Canada with over 7 years of work experience. Having worked for multinationals and mid-sized companies such as Sony Music and RPA Advertising in the United States, Bosch Home Appliances in Peru, I am specialized in digital marketing strategies, content creation, social media and &hellip;<\/p>\n","protected":false},"author":2,"featured_media":7542,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[285,272],"tags":[],"_links":{"self":[{"href":"https:\/\/ditech.media\/wp-json\/wp\/v2\/posts\/7541"}],"collection":[{"href":"https:\/\/ditech.media\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ditech.media\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ditech.media\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/ditech.media\/wp-json\/wp\/v2\/comments?post=7541"}],"version-history":[{"count":0,"href":"https:\/\/ditech.media\/wp-json\/wp\/v2\/posts\/7541\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ditech.media\/wp-json\/wp\/v2\/media\/7542"}],"wp:attachment":[{"href":"https:\/\/ditech.media\/wp-json\/wp\/v2\/media?parent=7541"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ditech.media\/wp-json\/wp\/v2\/categories?post=7541"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ditech.media\/wp-json\/wp\/v2\/tags?post=7541"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}