{"id":6940,"date":"2020-08-04T15:35:33","date_gmt":"2020-08-04T13:35:33","guid":{"rendered":"https:\/\/ditech.media\/?p=6940"},"modified":"2020-08-06T13:29:13","modified_gmt":"2020-08-06T11:29:13","slug":"kriti-bhatnagar","status":"publish","type":"post","link":"https:\/\/ditech.media\/wdw\/vsmmic\/kriti-bhatnagar\/","title":{"rendered":"Kriti Bhatnagar"},"content":{"rendered":"

Content Strategist Marketer at InterviewBit, India<\/span><\/p><\/blockquote>\n

I am Kriti Bhatnagar, currently working as Content Strategist Marketer at one of the top 10 Indian Ed-Tech startups (LinkedIn Survey Report). I study our society as a techno-social system and the impact it causes on the human brain and ultimately our evolution as humans. I have a keen interest in studying the implications of human-centered computing research specifically online social media dynamics. My ongoing research on social innovation and affecting change through social media emphasizes on the prediction of real-world phenomena from social media data (politics, economics, health, crises, etc.), the credibility of online content, trust, misinformation, and bots, technology-mediated information on social media (search, navigation, ranking, visualization) and methods for content analysis including sentiment and emotions, linguistic cues, topics, metadata, etc.<\/span><\/p>\n

Session: The influence and reach of social media in our lives<\/span><\/p>\n

Is your opinion yours?<\/span><\/p><\/blockquote>\n

Let’s talk about the last item you purchased online, how did you make the decision? How did you end up finalizing one brand when there are a hundred other options available? In most cases, our preferences are highly influenced by either what is dominating the market or what our friends\/close ones suggest. What if I told you it was not your sole opinion, it was just a matter of perception created via Social Media.<\/span><\/p>\n

Learning outcomes:<\/h4>\n