{"id":4981,"date":"2020-06-04T10:30:12","date_gmt":"2020-06-04T08:30:12","guid":{"rendered":"https:\/\/ditech.media\/?p=4981"},"modified":"2020-06-11T09:39:07","modified_gmt":"2020-06-11T07:39:07","slug":"how-to-write-long-but-easily-readable-posts-on-social-media","status":"publish","type":"post","link":"https:\/\/ditech.media\/news\/social-media-marketing\/how-to-write-long-but-easily-readable-posts-on-social-media\/","title":{"rendered":"How to write long but easily readable posts on social media?"},"content":{"rendered":"<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">When you post content (image, picture, video,\u2026) in social media, you add a few words about it. It can be a single sentence with some hashtags but it can also be an entire paragraph. Paragraphs are more common in <\/span><b>Facebook and Instagram<\/b><span style=\"font-weight: 400;\">, so it\u2019s very important to capitalize on all the post\u2019s potential by making it more dynamic and easily readable. <\/span><span style=\"font-weight: 400;\">The question is: how to write long but easily readable posts on social media?<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Users want the info providing the less effort as possible. That\u2019s why it is recommended to write short posts and avoid an excess of clicks (that\u2019s also the reason One Page websites are a real trend nowadays). Nevertheless, sometimes it\u2019s a difficult task to leave relevant information out of a post just to make it as short as possible.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">So if you can\u2019t avoid writing a few lines to explain a piece of content you\u2019re about to publish, here are <\/span><b>3 main rules you should follow <\/b><span style=\"font-weight: 400;\">: <\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">10 lines maximum (<\/span><b>add a link for more info or insert some text in <\/b><b>your images or pictures<\/b><span style=\"font-weight: 400;\">)<\/span><\/li>\n<li><b>Divide the post in paragraphs <\/b><span style=\"font-weight: 400;\">instead of posting a 10-line block <\/span><\/li>\n<li><span style=\"font-weight: 400;\">Use <\/span><b>emojis<\/b><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Check the difference!<\/span><\/p>\n<h3>Example without following the 3 rules:<\/h3>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">\u00ab Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry&#8217;s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum. \u00bb<\/span><\/p>\n<h3>Same example following the 3 rules:<\/h3>\n<p><span style=\"font-weight: 400;\">\u00ab <img decoding=\"async\" class=\"wp-image-4982 alignnone\" src=\"https:\/\/ditech.media\/wp-content\/uploads\/2020\/06\/d.png\" alt=\"\" width=\"18\" height=\"18\" \/><\/span><span style=\"font-weight: 400;\">&#x1f535; <\/span><span style=\"font-weight: 400;\">Lorem Ipsum is simply dummy text of the printing and typesetting industry.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><img decoding=\"async\" class=\"wp-image-4983 alignnone\" src=\"https:\/\/ditech.media\/wp-content\/uploads\/2020\/06\/ps.png\" alt=\"\" width=\"18\" height=\"18\" srcset=\"https:\/\/ditech.media\/wp-content\/uploads\/2020\/06\/ps.png 157w, https:\/\/ditech.media\/wp-content\/uploads\/2020\/06\/ps-150x150.png 150w\" sizes=\"(max-width: 18px) 100vw, 18px\" \/>Lorem Ipsum has been the industry&#8217;s standard dummy text<\/span> <span style=\"font-weight: 400;\">ever <\/span><span style=\"font-weight: 400;\">since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book <img decoding=\"async\" class=\"wp-image-4984 alignnone\" src=\"https:\/\/ditech.media\/wp-content\/uploads\/2020\/06\/b.png\" alt=\"\" width=\"19\" height=\"22\" \/> <\/span><span style=\"font-weight: 400;\">&#x1f4d8; <\/span><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-4985 alignnone\" src=\"https:\/\/ditech.media\/wp-content\/uploads\/2020\/06\/p.png\" alt=\"\" width=\"23\" height=\"23\" srcset=\"https:\/\/ditech.media\/wp-content\/uploads\/2020\/06\/p.png 152w, https:\/\/ditech.media\/wp-content\/uploads\/2020\/06\/p-150x150.png 150w\" sizes=\"(max-width: 23px) 100vw, 23px\" \/>It has survived not only five centuries, but also the leap into <img loading=\"lazy\" decoding=\"async\" class=\"wp-image-4986 alignnone\" src=\"https:\/\/ditech.media\/wp-content\/uploads\/2020\/06\/s.png\" alt=\"\" width=\"19\" height=\"18\" srcset=\"https:\/\/ditech.media\/wp-content\/uploads\/2020\/06\/s.png 160w, https:\/\/ditech.media\/wp-content\/uploads\/2020\/06\/s-150x149.png 150w\" sizes=\"(max-width: 19px) 100vw, 19px\" \/> <\/span><span style=\"font-weight: 400;\">electronic typesetting<\/span><span style=\"font-weight: 400;\">, remaining essentially unchanged. It was <\/span><span style=\"font-weight: 400;\">popularised in the 1960s with the release of Letraset sheets <\/span><span style=\"font-weight: 400;\">&#x1f4c4; <\/span><span style=\"font-weight: 400;\">containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum. \u00bb<\/span><\/p>\n<p style=\"text-align: justify;\"><em><strong>Conclusion<\/strong><\/em><span style=\"font-weight: 400;\"><em><strong>:<\/strong><\/em> I think we will all agree this second example takes less effort to read. So keep in mind the 3 rules you can\u2019t avoid when you write long posts for Facebook or Instagram.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>When you post content (image, picture, video,\u2026) in social media, you add a few words about it. It can be a single sentence with some hashtags but it can also be an entire paragraph. Paragraphs are more common in Facebook and Instagram, so it\u2019s very important to capitalize on all the post\u2019s potential by making &hellip;<\/p>\n","protected":false},"author":4320,"featured_media":4987,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[174],"tags":[],"_links":{"self":[{"href":"https:\/\/ditech.media\/wp-json\/wp\/v2\/posts\/4981"}],"collection":[{"href":"https:\/\/ditech.media\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ditech.media\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ditech.media\/wp-json\/wp\/v2\/users\/4320"}],"replies":[{"embeddable":true,"href":"https:\/\/ditech.media\/wp-json\/wp\/v2\/comments?post=4981"}],"version-history":[{"count":0,"href":"https:\/\/ditech.media\/wp-json\/wp\/v2\/posts\/4981\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ditech.media\/wp-json\/wp\/v2\/media\/4987"}],"wp:attachment":[{"href":"https:\/\/ditech.media\/wp-json\/wp\/v2\/media?parent=4981"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ditech.media\/wp-json\/wp\/v2\/categories?post=4981"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ditech.media\/wp-json\/wp\/v2\/tags?post=4981"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}